{"id":1553,"date":"2010-03-24T21:54:24","date_gmt":"2010-03-25T05:54:24","guid":{"rendered":"http:\/\/www.pearlescent.org\/blog\/2010\/03\/obesity-the-killer-combination-of-salt-fat-and-sugar-the-guardian-uk\/"},"modified":"2010-03-24T21:54:24","modified_gmt":"2010-03-25T05:54:24","slug":"obesity-the-killer-combination-of-salt-fat-and-sugar-the-guardian-uk","status":"publish","type":"post","link":"http:\/\/www.pearlescent.org\/blog\/2010\/03\/obesity-the-killer-combination-of-salt-fat-and-sugar-the-guardian-uk\/","title":{"rendered":"Obesity: The killer combination of salt, fat and sugar | The Guardian UK"},"content":{"rendered":"<div class='posterous_autopost'>\n<div class=\"posterous_bookmarklet_entry\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/posterous.com\/getfile\/files.posterous.com\/pearl\/IDbbujDjglGazIJvABwrdyBuFhmwdttvwxbtnogyufkbddcIlIxcFowgpnrn\/media_httpstaticguimc_dnGAC.jpg.scaled500.jpg\" width=\"460\" height=\"276\"\/>   <\/p>\n<div class=\"posterous_quote_citation\">via <a href=\"http:\/\/www.guardian.co.uk\/lifeandstyle\/2010\/mar\/13\/obesity-salt-fat-sugar-kessler\" class=\"extlink\">guardian.co.uk<\/a><\/div>\n<p>I was particularly struck by this comment:<\/p>\n<blockquote class=\"posterous_medium_quote\">\n<p>Initially, KFC meals were built around a whole chicken, with a pick-up surface that contained &#8220;an enormous amount of breading, crispiness and brownness on the surface. That makes the chicken look like more and gives it this wonderful oily flavour.&#8221; Over time, the company began to realise there was less meat in a chicken nugget compared with a whole chicken, and a greater percentage of fried batter. But the real breakthrough was popcorn chicken. &#8220;The smaller the piece of meat, the greater the percentage of fat pick-up,&#8221; said the food designer. &#8220;Now, we have lots of pieces of a cheaper part of the chicken.&#8221; The product has been &#8220;optimised on every dimension&#8221;, with the fat, sugar and salt combining with the perception of good value virtually to guarantee consumer appeal.<\/p>\n<\/blockquote><\/div>\n<p style=\"font-size: 10px;\">  <a href=\"http:\/\/posterous.com\" class=\"extlink\">Posted via web<\/a>   from <a href=\"http:\/\/pearl.posterous.com\/obesity-the-killer-combination-of-salt-fat-an-1\" class=\"extlink\">pearl&#8217;s posterous<\/a>  <\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>via guardian.co.uk I was particularly struck by this comment: Initially, KFC meals were built around a whole chicken, with a pick-up surface that contained &#8220;an enormous amount of breading, crispiness and brownness on the surface. That makes the chicken look like more and gives it this wonderful oily flavour.&#8221; Over time, the company began to &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/www.pearlescent.org\/blog\/2010\/03\/obesity-the-killer-combination-of-salt-fat-and-sugar-the-guardian-uk\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Obesity: The killer combination of salt, fat and sugar | The Guardian UK&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1553","post","type-post","status-publish","format-standard","hentry","category-links"],"_links":{"self":[{"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/posts\/1553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/comments?post=1553"}],"version-history":[{"count":0,"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/posts\/1553\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/media?parent=1553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/categories?post=1553"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.pearlescent.org\/blog\/wp-json\/wp\/v2\/tags?post=1553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}